I’ve been working with acclaimed dentist Sarah Farrier BDS(WALES) MFDS RCSENG MPHIL DRDP for five years now and its a creative, collaborative partnership that just keeps getting better and better!
Nearly ten photo shoots later we are so in tune with each other and I with her business. It makes for the most wonderful photographs that represent Sarah and her business Arden House Dental & Cosmetic Clinic perfectly.
This shoot was a personal brand shoot.
If you are a business founder, entrepreneur, or the face of your business the world needs to see you in the way you want the world to see you. As a professional.
As a person others would like to do business with. As someone you can trust.
For Sarah’s personal brand shoot we decided on a combination of more formal yet relaxed portraits, and photographs of Sarah in her non work life.
We selected outfits and planned locations based on Sarah’s love of life and interests.
What makes her unique as a person, and why everyone who works with her or is fortunate enough to have her as their dentist adores her.
“Nikki is friendly, professional and trustworthy. I felt confident Nikki understood my business needs; yet the quality and outcome of the work we achieved together was greatly improved by her applying and discussing with me her own ideas based on excellent knowledge and experience. Nikki works well to a brief, however detailed and co-ordinates each with apparent ease, keeping you informed each step of the way. Nikki is warm hearted and really cares about the quality of her work, her standards are high; we got on really well and will definitely let her through our doors again!”
Being based in the beautiful historic spa town of Cheltenham in the heart of the Cotswolds we chose a combination of ‘town’ and ‘country’ images to best represent Sarah.
Sarah’s love of rugby and her beloved Gloucester RFC of course had to feature. And to tie in the red of the Gloucester colours we found and featured a red post box!
To book your own personal brand shoot CLICK HERE!
All of these images are used for social media content to give followers a little insight into Sarah’s world away from work. Scroll down for some examples.
Creating engaging social media content that everyone can engage in. And putting a face to a name. People buy from people which is key to marketing success today
Some examples of how Sarah has used the images from her personal brand photo shoot on the Arden House Instagram pages.