A Dental Delight at Christmas

Christmas brand photography

One of my longstanding Clients; Arden House Dental & Cosmetic Clinic in Charlton Kings, Cheltenham set me the most challengingly creative of tasks earlier this month when they booked one of the Christmas mini sessions!

Taking dental equipment, create Christmas themed images. Well this took some thinking through, especially as dental equipment by nature is really small.

Macro Photography

Macro photography is the name of the game for this shoot. Teeny tiny pieces of kit photographed with a macro lens (Canon 100mm for reference). And then how to make it look Christmassy…

Creative Christmas Thinking

One of the things that struck me and always strikes me when I’m shooting at a macro level is how objects often share characteristics with other things. And this was my thinking behind this shoot. I love a creative challenge. How my brain comes up with these things I just do not know!

Red bows

Photographing the tiny dental instruments against a blue dental cloth was the starting point and who doesn’t love a red bow and a bit of sparkle!

Keeping it simple and elegant these images use strong colours to showcase the dental equipment and making them look as though gifts.

Christmas brand photography  Christmas brand photographyThe Christmas Tree Challenge

I then decided to take it up a level and looked at creating scenes. No I have no idea how my brain works either or how it comes up with these things. But thank you brain, the Client loves them!

I took four of the dental items in the box Sarah had given me and created this scene! Can you work out the dental items in this one…?
Christmas brand photography

Following on from the cabin in the woods themes I them looked at a Christmas tree scene more likely to be found in everyone’s home. A decorated Christmas tree with presents piled around the base. This time as the perspective was different I used mini toothpaste ‘parcels’ as the presents.

Christmas brand photography

And then it went one step further with me seeing these dental implements as trees in their own right! A mini forest within a forest.

Christmas brand photography

And then it started to take on a whole different level with this ‘wreath’…

Christmas brand photography

And finally a flatlay ‘Christmas tree’ made entirely of dental equipment. Teeny tiny pieces that had to be moved into place using tweezers and a very steady hand!

Christmas brand photography

Which just leaves me to say a very merry Christmas from us all!

Christmas brand photography

To chat about your very own creative brand shoot please get in touch to book in your complimentary discovery call and lets get this moving for you…

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